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Research papers

Make your stakeholders smarter

How do we make our stakeholders smarter? This is the key question for any consumer and marketplace insight team. Data experts need to be smart. How smart? That is determined by how we empower others with the data and information we provide. With the...

Catalogue: Congress 2014: What Inspires?
Authors: Christian Kugel, Thomas Kelly
September 10, 2014
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Citation

Kugel and Kelly (2014a, September 10). Make your stakeholders smarter . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/make-your-stakeholders-smarter--8347


Videos

Make your stakeholders smarter

How do we make our stakeholders smarter? This is the key question for any consumer and marketplace insight team. Data experts need to be smart. How smart? That is determined by how we empower others with the data and information we provide. With the...

Catalogue: Congress 2014: What Inspires?
Authors: Christian Kugel, Thomas Kelly
June 15, 2014
×

Citation

Kugel and Kelly (2014a, June 15). Make your stakeholders smarter . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/make-your-stakeholders-smarter-